Tangent One launches iPledge for Cancer Research UK

This week Cancer Research UK launch iPledge – a new website using peer-to-peer social networking to help young adults avoid getting sunburnt this summer, thereby reducing their risk of skin cancer.   
iPledge aims to bridge the gap between awareness and sun protection behaviour in young people and is part of SunSmart, Cancer Research UK’s skin cancer prevention campaign.

For more coverage see:

e-Consultancy